If you haven’t seen the documentary Jiro Dreams of Sushi yet, it’s a fascinating look at the man behind the best sushi restaurant in the world, Jiro Ono, and his obsessive drive to continue to improve his craft, and stay one step ahead of the machines that might one day steal his job. Although he probably doesn’t know about his robot rivals yet.
Continue reading “This Sushi-Making Robot Is the Future We Deserve”
The future is going to be genetically modified. That means the future could be disease-free with babies being designed in labs by parents who live in a world where aging has stopped all thanks to genetic engineering. Or the future might be something else entirely with state-mandated genetic engineering to turn citizens into super soldiers. Who knows.
Continue reading “How Genetic Engineering Will Change Everything”
Wondering how to market your mobile app? Marketing your app is an on-going process.
Apps are as effective as their reach. It’s the cold truth of marketing—no matter the quality of your campaign, it’s the delivery that makes it successful. To ensure your mobile app lives up to its ROI potential, it’s import to invest in a well designed mobile marketing strategy, which can lead to hundreds or even thousands of downloads when properly leveraged.
Here’s a comprehensive guide on making an early dent with your mobile marketing plan.
Continue reading “6 Tips – How to Market Your Small Business Mobile App”
What is a push notification and how is it different from a text message? What are push notifications or also known as push messages? These are very common questions regarding mobile apps.
Texts and push notifications are so similar that it can be tempting to lump them together and treat them the same way. They both arrive on a user’s mobile device, they both have to fit within tight character limits, but they both have average open rates that are over 90%.
Continue reading “What Is A Push Notification? 6 Powerful Statistics”
So how does a company spend the hundreds of billions of dollars of cash it has on hand? It builds itself a fancy new headquarters, and the latestdrone-shot flyover of Apple’s new HQ reveals the truly immense scale of not just the central spaceship building, but of the entire new campus.
Continue reading “Latest Flyover Reveals the Truly Epic Scale of Apple’s New $5 Billion HQ”
Techpreneurs, especially in the mobile app business, often complain about lack of new ideas. There are many “me too” apps trying to steal the thunder from successful apps and miserably failing at it. This is because it is very difficult to become successful using someone else’s formula of success.
Just have a go at the iTunes or Play Store and look at some successful apps and their alternatives. Download both and compare. Even though the copy app might have more features and may be better looking, people will always go for the original app.
Seems unfair? No, it isn’t.
Continue reading “The 3 Cs of Successful Mobile App Business Ideas”
If you are a small business owner and your business does not have a mobile app, you need to get one. Having a web presence alone is no longer sufficient, as online activity continues to shift to mobile. Simply put, smartphone apps have become too important a marketing tool for small business owners to do without.
Continue reading “Why Your Small Business Needs A Mobile App”
Snapping photos on the beach and sharing regular status updates has become the norm for communication. Whether it’s announcing your newborn baby or venting over daily frustrations, nearly every social media platform allows you to share your (digitally altered) life seamlessly.
Continue reading “Businesses, Social Media Is for More Than Just Marketing”