The popularity of animated explainer videos.

Part of Google’s algorithm for search rankings considers the amount of time visitors stay on your website, which is one reason online video is seeing explosive growth. Explainer videos have boomed in popularity over the past year due to their affordability and proven effectiveness in growing a business. This makes explainer videos an excellent marketing tool. Increasing your conversion rates, clarifying your product, and boosting your sales are just 3 of the 10 reasons your business should have an explainer video.

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5 Reasons Your Retail Store Needs a Mobile App

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Whether you have a beach town boutique, a shoe shop in the city, or a sports store in the ‘burbs, you want and need your customers to love your brand. Even with top-notch customer service and high product demand, something may be missing. Mobile apps have long been on the rise and they’re catching the eye of your loyal customers. They want access to your retail store at their fingertips, whenever and wherever they please.

So what is a simple mobile app really going to do for your business? Check out these 5 reasons why mobile is a game-changer for the retail industry.

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Your Competitors Are Going Mobile – You Should Too!

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As more and more consumers rely on their mobile devices for personal and business use, the need for a mobile app is rapidly growing. 2015 was dubbed “The Year of the Mobile Web,” so small businesses without a mobile presence have already fallen far behind.

There’s typically only one reason these businesses hold out: money.

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